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About Iceland Cars

Welcome to Iceland Cars! We’ve been providing competitive prices, excellent service and quality vehicles for all of our customers for over a decade now! We may not know what your favorite meal is, but we sure do know Iceland, and we’re more than happy to share our knowledge with you. Come on over, choose your favorite rental car from our giant vehicle fleet and hit the road!

Who Are We?

In a nutshell, we’re travelers and adventurers that have come together under one roof, Iceland Cars, to provide the best possible service, vehicles and prices to others on their road trip around Iceland! We are car rental experts with extensive knowledge of the island and everything there is to know about driving on it, plus we all share a profound love and passion for Iceland. Let us show you around our playground, let us deliver Iceland to the palm of your hand!

Our Story

Over a decade ago, Iceland was getting overrun by big car rental brands, sacrificing reliability and customer service for low prices. At the time, Iceland was still mainly ‘undiscovered’ and hadn’t turned into the ‘bucket list destination’ that it has become today. Two friends came together and decided to fight back with a local car rental that would only collaborate with the most reliable and trustworthy companies on the island, while offering personalized attention, 24/7 customer service and no hidden costs from day one. Iceland Cars was born!

Why choose Iceland Cars?

We could write up an endless list of why to choose Iceland Cars for your car rental in Iceland, but we’d rather give you 4 BIG perks that set us apart, so that you can secure your favorite rental vehicle before someone else beats you to it!